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SERIES1 talk · May 2026
SaaSiest 2026
SaaSiest 2026 ran May 5-6 in Malmö. Below are the talks I recorded, summarized in plain English, with the takeaways pulled out for founders building B2B software.
Nathan Latka at SaaSiest 2026: 9 case studies, 3 patterns
The public markets are punishing software companies. Headlines say SaaS is dying. Meanwhile a bunch of private companies just went from $1M to $30M ARR in 18 months. Nathan Latka pulled out the patterns at SaaSiest 2026.
Varun Atrey at SaaSiest 2026: The more AI in your product, the more human your GTM
Legora became the fastest-growing enterprise sales company to hit $100M ARR. Their Product Marketing Director's argument: AI commoditizes software, so the only durable moat is deeper human connection. Three tactics that actually work.
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